Live Streaming Best Practices
80% of consumers prefer watching live videos over reading blogs from brands, making live streaming a great way to engage your core audience.
If youre trying to prepare for your first live video production or are looking for ways to improve upon past events, here are five helpful tips for hosting an impactful live video event.
Do A Trial Run Before You Cut The Cord For Good
Cutting the cable cord can save you a lot of money but you’ll need to do some planning to make the transition as painless as possible. It pays to get all your streaming ducks in a row before you make that final fateful call to your cable provider.
Go through your checklist and figure out which services you need to subscribe to and which devices you’ll need to get. Install everything on your main TV, unplug your cable box and get used to using streaming instead. Familiarize yourself first, then move on to helping other members of your household.
Chances are you’ll experience some bumps along the way. The menu systems on some streaming services are different, the remote controls on devices are different, even the lack of channel numbers and need to use search can be tough to grok. Give it time and patience, however, and it will be fine.
Hire Top Video Production Talent
Are you convinced that branded video content is right for your brand? Creative Humans makes it easy to find and hire talented production companies and freelancers who can help you produce outstanding video content. Post a job or browse our talent directory to get started.
Top Video Marketing Trends of 2020
Video content remains king for marketing your product or service. As of 2020, the average global consumer views 84 minutes of video content online per day, a number that has been increasing every year. Additionally, consumers are now more frequently purchasing products and services directly after viewing a shoppable promotion video containing a direct link to purchase for that brand on social media. While this indicates the tremendous opportunity that video content offers in promoting your brand, it also means that you need to remain keenly aware of the current marketing trends to ensure that your videos stand out. Make a strong impact with your brands video content by following these top video marketing trends of 2020!
Ready to create high quality video content? Creative Humans can help you find and hire the best video production companies and freelancers. Get started.
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Cable TV Price Ranges
How much does cable cost per month? Generally, the prices of cable TV can range from $11 to $127 or more per month, depending on the package you want to subscribe to. They are categorized into three groups: low, medium, and high.
*LOW The packages under this category have prices that range from $11 to $50 per month. Consumers can access over 10 local channels like ABC, FOX, and NBC.
For example, Comcast, which markets its cable TV service under the Xfinity brand, offers Limited Basic TV package for $15.95 per month and XFINITY TV 150 Latino, with over 60 Spanish channels and more than 10 English channels, $19.99 per month. Other cable TV packages include:
1. Digital Economy This costs $29.95 per month with more 45 channels, including CCN, E!, and Food Network
2. Digital Starter The monthly subscription fee for this package is $49.99 per month, offering more than 140 channels like Animal Planet, BBC America, Cartoon Network, Discovery Channel, ESPN, and Fox, to name a few.
3. XFINITY TV 200 Latino $29.95 per month, with more than 150 channels
4. XFINITY TV 300 Latino $39.99 per month, over 190 channels
Charter is another big cable TV provider, which acquired Bright House Networks and Time Warner Cable for $65.5 billion. It offers a cable TV package for $29.99 per month for 12 months, coming with more than 125 channels, free HD channels, and a free DVR service. It also includes 18 popular channels, 60 Mbps internet data, and an unlimited nationwide calling.
Factors That Determine Television Advertising Costs
Television advertising is priced on a cost-per-thousand basis, which is the cost for your ad to be seen by 1,000 people. The CPM varies widely depending on a few different factors, the biggest of which is location. To get estimated costs for airing a 60-second TV commercial in different markets, consider the following figures from the experts at Casual Precision, a media agency that specializes in offline advertising .
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Examples Of Effective Facebook Video Ads
Effective video advertisements can generate incredible ROI, but its important to carefully plan your video production project to ensure the final product clearly reflects your business goals and appeals to your target market.
Below are seven great examples of Facebook video ads that utilize various marketing tactics to appeal to viewers wants and needs and encourage action on the part of the consumer. We hope these give you some ideas for your own campaign!
Why Should I Pay For Television Aren’t The Airwaves Free
Cable television is not delivered via the free airwaves. Rather, it is piped into cable households by an extensive and expensive network of fiber and coaxial cable, distributed from a super head end containing millions of dollars in telecommunications equipment. In the year 2000 alone, cable companies invested $12.43 billion in infrastructure, upgrades and facilities improvement. Also, the people who create your favorite cable TV shows spend millions of dollars on equipment, production and satellite distribution costs, talent salaries, licensing fees, etc. Without a steady revenue source to support these expensive programs, new, high-quality programs could not continually be produced. Furthermore, experts report that everyone pays for supposed free over the air broadcast signals whether you like it or not, whether you watch it or not and whether you even have a television or not. Advertisers pay billions of dollars each year for television ads on broadcast television. As we all know, advertising dollars increase the cost of products we buy and a cost increase borne by every consumer and at an estimated cost of $510 per year, per family and rising.
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Aim For An Immediate Impact
A Facebook user browsing their feed might only spend about 3 seconds on your post before scrolling past your ad. Because of that, you need to hook interest from the moment your video begins.
Eye-catching imagery will make your video too impressive to ignore. This also means getting your branding information in the video as quickly as possible so users know what they are watching before they decide to scroll.
To find the best VFX artists to create extraordinary visuals for your project, browse the Motion Graphics Designers Directory at Creative Humans.
Hire A Professional Video Production Company
Have you drafted a budget for your next video production but arent sure if it would cover the project that you have in mind? Creative Humans makes it simple to search for and hire talented production companies and freelancers who can help you produce exceptional video content on nearly any budget. Explore the Creative Humans directory today!
10 Reasons to Hire a Professional Video Editor
In todays crowded world of online media, competition is fierce. Youll need your video to be interesting and professionally produced to stand out from the crowd and get the results youre hoping for. Editing is not a task that should be delegated to someone without experience. A talented video editor can ensure that your final video is as exciting and engaging as possible while saving you time and providing helpful advice every step of the way. Still dont believe us? Here are 10 reasons why you should hire a professional video editor for your next project!
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How Much Does It Cost To Get Basic Cable
Basic cable packages start at around $20 per month, though this varies by provider and service area. We dont really recommend paying monthly for basic cable packages, though. You can get the same local channels with an over-the-air TV antenna that you only have to pay for onceand you can get a good one for only $30$60.
You can learn more about OTA antennas in our guide, What is Over-the-Air TV?
But, if youre still interested in basic cable, check out our article on Basic Cable Channels and Package Guide.
Hire Video Production Professionals
Company history videos serve as an incredibly effective tool to build brand awareness, encourage customer loyalty, shape company culture, and establish trust between brands and their audiences. By partnering with a professional production company, you can create an impactful corporate video that effectively tells your brands story and history.
5 Essential Video Advertising Techniques
From traditional commercials to social media videos, video advertising is an incredibly impactful marketing strategy that can elevate your brand and establish meaningful connections with consumers.
To maximize your video advertising ROI, its important to understand what methods and techniques you can utilize to appeal to larger audiences and influence purchasing decisions. The most effective advertising techniques revolve around establishing emotional connections with viewers and creating shareable content. To help you get the most out of your marketing videos, here are five essential video advertising techniques.
Creative Humans makes it easy to find and hire top video production studios and freelancers. Create a Free Account to get started.
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Cable TV With No Contract Is Music To Our Ears
It’s always a bonus when you don’t have to be tied down to a contract with your TV provider, especially when you have no idea if you two will have a great relationship.
Although Sparklight TV only offers 20 local channels, they offer some of the top local channels.
Keep in mind, every location isn’t created equal. When we checked the Idaho Falls channel lineup, 26 channels were available. Diamondhead, Mississippi had 34.
If you want to know exactly which channels you’ll get straight to your TV, check out the full channel lineup. And don’t forget to use our ZIP finder at the top to see if you live in one of the 21 states Sparklight is offered.
Sparklight TV offers the following local channels:
We compare and rank cable TV providers based on five key factors:
For a cable TV provider to be named “one of the cheapest,” it’s got to have a sufficient number of channels for a fair price.
Dollar-to-channel ratio is a huge factor we take into consideration. Who doesn’t want to get the best bang for their buck?
Channel variety is also important so everyone in the family has something to watch. We have to think of the parents who love The Price is Right or The Kelly Clarkson Show. And of course, the kids will want to watch Arthur or Teen Titans Go! before school.
All that won’t matter if it’s not available to you in your area, so availability across the US ranks cable TV providers higher on our list.
Hire Someone To Score
There is also the option to have someone score your film. When done right, this is one of the most effective ways to create a soundtrack that will elevate your film. However, this is easily the priciest way to get music for your production, requiring you to hire someone to compose the music as well as have musicians to perform and record the final product. Easily in the thousands and tens of thousands of dollars range, there is a reason that big-budget productions have their own scores done. They do it because the sound works with the image in such an intimate manner. While a custom score can be costly, it can also provide unique and exceptional results.
An alternative would be to find local musicians who may want to be a part of your project. Depending on your budget and their goals, you may be able to help each other out. Networking through friends or even using sites like SoundCloud may help you find some artists who will work with you and your budget to create a better piece of art.
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Cable TV Package Deals
Check for special offers, like Spectrums contract buyout offer, good for up to $500 to help you out of your contract with another provider. Be sure to read the fine print, however, as Spectrums buyout offer is only available when you sign up for select TV and internet bundles.
Bundling TV and internet together is a great way to potentially save on your cable bill. Along with saving you money on your monthly bill and possibly installation costs, bundling cable TV and internet could qualify you for extra equipment and package options.
Other common cable TV deals to lookout for are:
- Free equipment
- Free subscriptions to other services
Ready It’s Time To Cancel Your Cable Service
After you’ve lived with streaming for a while and have grown comfortable with the process of clicking on an app rather than firing up your cable box, it’s time to make the fateful call. Your cable provider might offer you incentives to stick around and you’ll have to weigh those against the benefits of cutting the cord, but do so carefully. Especially if the offer is contingent on signing a two-year contract. A lot can change in two years and with the freedom of streaming, it’s simply a lot easier to save money than with cable.
In the end, cutting cable TV isn’t for everyone. No single device or service has as many channels as a premium cable package. Juggling different services to find the shows you want to watch can be more effort than some people are willing to put in.
On the other hand, cutting cable is getting easier with every new option that hits the market. Beyond the savings, you get the freedom of being able to pick and choose the service you want — and drop it like a hot potato if you don’t like it anymore, your favorite show ends or something new comes along. Cutting cable is all about choice and if you do it right, you’ll never miss that old cable box.
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Cheapest Cable TV Providers 2022
Cable at an affordable price is something every home needs
If you’re looking for a cheap cable TV provider so you don’t miss out on Family Feud while also saving money, you’re in the right place.
The five inexpensive cable TV providers on our list are all reliable companies, and you might find yourself wanting to stick with them for a few years. They range from $25-$50 per month with 20-140 channels. Not bad.
There’s one downside to some of the cheap cable TV providers: their availability can be limited. But we found the best cable TV deals and we’ll help you find the right one for your home.
These Xfinity holiday deals should put a twinkle in your eye if you’re searching for a new internet or cable TV plan:
- Northeastern US: Get a $200 Visa prepaid card with the Gigabit planor pair your Blast! or Gigabit plan with Xfinity Mobile to save $30 a month.*
- Central US: Save $30/mo. with the Superfast internet plan + Xfinity Mobile.**
- Western US: Save $10/mo. on the Connect plan or $30/mo. on the Fast plan with Xfinity Mobile, plus get a $100 Visa prepaid card with your order.
Ready? See the Xfinity TV, internet, and mobile deals in your area.
Cable TV General Service Areas
- Cox Available in 19 states. Primary service areas include the Southwest, central U.S. and the Northeast.
- Mediacom Available in 22 states. Primary service areas include the Midwest, central U.S. and the Mid-Atlantic.
- Optimum Available in four states. Primary service areas include the Northeast and greater NYC area.
- Spectrum Available in 46 states. Primary service areas include the South, Midwest and West Coast.
- Suddenlink Available in 19 states. Primary service areas include the Ark-La-Tex region, most of West Virginia, eastern North Carolina and parts of Arizona, California, Idaho and Nevada.
- Xfinity Available in 40 states. Primary service areas include the Northwest, Great Lakes area and eastern U.S.
Available cable TV providers for your address will depend on where you live. Click Find TV providers below to see cable TV providers in your area. You can shop and compare plans from available providers, all in one place for free.
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See How Top Providers Compare
Take a closer look at how TV companies in your area stack up by clicking on a comparison below. Find nationwide availability, bundle deals, add-on options and more from TV and internet providers in your area.
Which cable TV provider do we think is best? Spectrum offers great values
Spectrum offers three TV packages between 125+ and 200+ channels. Spectrums cheapest plan, TV Select, is a particularly good deal as it offers 125+ channels, including five or more sports channels, for $44.99/mo. We are rating Spectrum first because it is one of the few providers that offers over 100 channels for under $50/mo.
Expert tip: Build a Spectrum TV and internet bundle to receive additional savings.